EDUCATION
The Reinvention of Modern Education
Exploring how institutions of learning are adapting to a more uncertain and accelerated world.
Education is being fundamentally rethought in response to technological acceleration, shifting labor markets, rising economic pressure, and changing expectations around how knowledge is acquired and applied. Artificial intelligence, alternative learning models, and growing skepticism around affordability and institutional value are forcing schools and universities to defend not only what they teach, but why they exist. At the same time, higher education remains one of society’s most important engines of research, scientific advancement, social mobility, and long-term public innovation.
We understand the extraordinary complexity educational institutions are navigating at this moment, particularly as universities face intensifying political scrutiny, reputational pressure, and competing demands from students, faculty, governments, donors, researchers, and the public alike. Our work reflects a deep familiarity with the sensitivities of these ecosystems and the stakes involved in communicating within them, helping institutions articulate their relevance, leadership, and societal contribution in an environment where trust, value, and authority are increasingly contested.
SELECT CLIENTS
The Institutions We Advise
DEY. THINKERS
Visionaries Shaping Education
John King
Chancellor of the State University of New York (SUNY) and former U.S. Secretary of Education under President Barack Obama
Lloyd Minor
Dean, Stanford University School of Medicine; Vice President for Medical Affairs
Laura Schifter
Senior Fellow, the Aspen Institute; Founder of This Is Planet Ed
Martin Schmidt
President, Rensselaer Polytechnic Institute (RPI)
Ron J. Daniels
President, Johns Hopkins University
From cutting-edge science and technology — AI to quantum computing — to the most ambitious visibility campaigns, the DEY. team brings sophistication, discernment, and a rare personal touch. They also happen to know everyone worth knowing.
– Nicholas Dirks
President + CEO, The New York Academy of Sciences; Former Chancellor, UCBerkeley
We hired DEY. to help us strategically and effectively announce Harvard Business School’s Gender Initiative—we wanted to ensure that our newest research reached a broad, informed audience and to kick off an ongoing conversation about gender and work that shifted attention away from tired stereotypes. Rimjhim immediately understood that we were looking for substance over splash and shaped her approach to serve our priorities—nothing about the process was “cookie-cutter.” As a result, we received not only a great deal of coverage, in top outlets, across print, radio, and television, but found the coverage to be uniformly thoughtful and overwhelmingly positive. Rimjhim excelled at identifying the research that would pique media interest and tailoring each pitch to capture the right person’s attention, while managing to stay true to our core messages, which were quite nuanced. The visibility that our work with DEY. created has raised the Initiative’s profile as a leader in the domain of gender and diversity. She and her excellent team were tireless in their efforts to get our work in front as many audiences as possible and adept at working one-on-one with multiple members of our team. And their persistent enthusiasm buoyed our own commitment to the launch.
– Robin Ely
Professor and Senior Associate Dean, Harvard Business School
A tireless and skilled navigator of the complex sea of messages, priorities, schedules, and personalities that constitute the world of media and communication, I cannot imagine a more powerful advocate than the DEY. team. They immediately understood what was important to me and what aspects of my ideas would resonate with the media. They focused on that critical intersection and did not relent until they delivered on her promise to turn 'ideas into influence.
– Peter Blair Henry
Dean Emeritus, NYU Stern School of Business, Senior Fellow at Stanford University's Hoover Institution
I came to DEY. with something I cared about deeply: a message about climate and what it means for parents and families that I knew needed to reach a much wider audience. The DEY. team took the time to understand my ideas, my voice, and where I could have the most impact, then thought carefully about how it all fit together, from my own content and social media presence to the bigger conversations I should be part of and the right places to show up. I am grateful for their creativity, their patience, and their care.
– Laura Schifter
Senior Fellow, the Aspen Institute; Founder of This Is Planet Ed; former policy adviser for U.S. Department of JusticeDEY. INSIGHTS
What We’re Thinking About
