NEWS + INSIGHTS

DEY. NEWS

The Latest News from DEY.

Updates, announcements, and notable moments from across the firm.

INSIGHTS
Rimjhim Dey Quoted in the Financial Times
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Rimjhim Dey Quoted in the Financial Times
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A recent Financial Times article explores how the business books are evolving beyond its traditional format. Among those featured is DEY. CEO and Founder Rimjhim Dey, who notes how “the whole ecosystem shift on how you get your messages out” is changing the way founders and business leaders build influence today.

News
DEY. Team Presents Poster at ComNet 2025
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DEY. Team Presents Poster at ComNet 2025
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At ComNet 2025, DEY shared how the Heat Has a Name campaign transformed extreme heat from an overlooked climate risk into a human-centered public issue

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Meet Jon Pace, New Account Director at DEY.
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Meet Jon Pace, New Account Director at DEY.
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Say hello to Jonathan Pace, DEY’s new Account Director! With two decades of experience shaping communications strategies and securing top-tier media coverage, Jonathan is ready to bring fresh ideas, leadership, and energy to our clients.

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Celebrating Our PRNEWS People of the Year Honorees
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Celebrating Our PRNEWS People of the Year Honorees
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We’re thrilled to announce that two of our own—Kavita Tomlinson, SVP of Strategy and Media Relations, and Annie Tressler, Account Supervisor—have been named to the PRNEWS People of the Year list!

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INSIGHTS

What We’re Thinking About

Essays and analysis on how ideas gain meaning and traction.

More Insights
INSIGHTS
The Strategic Value of Being a Person
Insights
The Strategic Value of Being a Person
Insights

Why Sensemaking Requires a Human: Journalists talk to people, not organizations.

Insights
How Big Ideas Travel When Machines Do the Talking
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How Big Ideas Travel When Machines Do the Talking
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Using earned media to spread your big ideas to LLMs: As AI systems increasingly decide what gets summarized and repeated, the value of earned media has never been more consequential.

Insights
Culture Without a Center
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Culture Without a Center
Insights

How ideas spread after the age of mass media: Culture no longer moves through a single channel, but through niche publics and unexpected voices and places. But many institutions are not watching.

Insights
When Extreme Heat Finally Became Visible
Insights
When Extreme Heat Finally Became Visible
Insights

For years, extreme heat public awareness has lagged behind the reality on the ground. The reality existed long before the story gave it shape and public meaning.

Insights